Email Marketing

What Is Email Marketing?

Email marketing is the successful digital marketing technique of sending emails to clients. Successful email marketing strategy converts over prospects into clients and transforms one-time buyers into faithful, long run customers.

Did you realize that there are 3x more email accounts than Facebook and Twitter accounts joined? Or on the other hand that you are 6x more favorable to get clicked from email than Twitter?

As an advertiser, you've most likely observed the reports that show email has the most noteworthy ROI of any marketing channel accessible and you're presumably quick to begin utilizing it to drive deals and income for your business.

However, how precisely do you begin with email campaigns? What are the means you have to consider to grow your email marketing and guarantee your campaigns are a win?

As we are Digital Marketing experts, we'll talk you through the way toward beginning with best email marketing services to help guarantee your first email campaign is a win.

Set your email list

In the event that you intend to utilize email to speak with a group of people whose email address you probably won't have yet, at that point you'll have to begin catching email locations and building your email list from the scratch.

Below are some few tips on how to increase your email listing

Content: If you have a blog on your site, subscribing to your email list to get updated content directly to their mail is the best practice to get the genuine and relevant email lists.

First order rebates – If you offer products through an online store, offering individuals discounts on their first order if they subscribe on your email list is an influencing way to generate more email subscribers. These subscribers ultimately convert to leads.

Free shipping updates – Offering free shipping to your clients will influence the customers to join your list.

Choose the type of email campaigns

There are numerous email campaigns marketing strategies, choosing the right strategy will help you to achieve your goals.


If you are intended to be in touch with your existing customers, then newsletter is an exceptional choice to send them updated information on your website. This makes your business branding and your service/product will be the customer’s primary choice if they are intended to opt.


  • Driving the response from the customers, offer emails are your right choice like
  • A campaign displaying services or updated products
  • Offering discounts as a part of promoting by using code (like using code THINKEZSEO to avail 10% discount).


Announcements are a part of a promotion to make aware of the new product, service or feature.


Invitation email campaigns are used to bring awareness to the customers about the event we are organizing, event invitation emails increase branding and popularity.

Did you know, email marketing provides the highest ROI with over 3.8 Billion uses emails in 2018 and will be higher in the future. About 92% of US citizens check their email for any updates, events, promotions, and discounts. Email marketing is the most effective way to connect with your present customers and find new customers in your niche.

To grow your business through online email marketing campaigns, THINK EZ SEO is the right platform to enhance your branding and leads.